Evaluation & Impact
Evaluation & Impact
Critical Mass Evaluation
Evaluation of a mass participation dance project for Birmingham 2022 involving disabled and non-disabled young people across the West Midlands.
Embedding a learning process in your work is an essential part of developing the best possible offers for your audience.
How do you know if you've achieved what you set out to achieve? Evaluation enables you to assess what worked and what needs refinement, and measures the true impact you've had on your audiences and in your community.
Our methods are based around our belief that audiences and users should be at the heart of any solution and draw on our unrivalled market understanding derived from real engagement data from 20 million households.
Some of our Evaluation & Impact success stories...
We can help you to...
Learn by doing: Collaboratively build and implement a full evaluation framework and delivery plan.
See all angles: Deliver a full scale mixed-methodology evaluation focused on the key outcomes that are important to you.
Make meaningful change: Distil clear learning outcomes and action points from your evaluation to ensure a continued cycle of growth.
Stay on track: Embed a process of reflective learning and formative insight.
I’d like to say a big thank you for all the work that The Audience Agency did on this evaluation. We are already looking at various ways of putting the findings to use and sharing them with internal colleagues. I am really pleased with the result and impressed with the sheer volume of work clearly put into creating the evaluation.
